I stumbled upon the MTV Emerge Website today.
I ended up browsing the site for an hour. I was looking for the best artist deserving to get a recording contract with Jeepney music. There were too many works posted and all of them are really nice. I wanted to look for something very Filipino as I think this is what is lacking in our music industry now. Most of the popular music artists now are just doing english revivals and I’m getting sick of it.
Just to give you a background, MTV Emerge is a platform for unsigned music talent in the Philippines. This is where they can showcase their original work and be given an opportunity to win a recording contract.
All entries will have to go through a public voting process. Which brings me to my choice to win the contest: Takda by Publico.
Publico is a band composed of UST alumni coming from various colleges. I like their music because 1st it is Filipino and 2nd it is very original.
I encourage everyone to also vote for your favorite artist/band! Let us support unsigned Filipino music talents. Let their music be heard nationwide & worldwide. They do deserve it. Voting started last November 2. By November 20, a panel of judges including Apl.de.Ap of Black Eyed Peas will pick 7 grand winners from the top entries.
Winners will be invited & introduced by Apl.de.Ap himself at a live event to be held at SM Mall of Asia on November 27.
Up for grabs are the ff.:
- one-year recording contract with Jeepney Music
- mentorship under Apl.de.Ap during the contract period
- contract includes artist management & promotion, digital distribution of 3-6 songs & strategic marketing plan for the signed artists to break into both the Philippines & international markets.